The Problem
M-Squared Learning needed more Title I teachers, but their previous ads were just not getting them the results they wanted. After taking a look at their current ads, we quickly realized that their ad was not talking to potential teachers at all, but rather talking about their company as a whole. Plus, they really didn’t like the aesthetic of the designs and felt it was too heavy.
The Solution
We honed in on why someone might choose to become a Title I instructor and turned that into the main headline. The copy talks directly to potential teachers and addresses all their questions and concerns. The design is friendly, airy, and calming.
The Results
I have to come back to this as the ad is only running Pesach, we’ve been updating the ad for various publications and advertising opportunities because it’s getting them the results they’ve been looking for.
Testimonial
It was a pleasure working with Esty on our ads! She captured the essence of our message beautifully and delivered it in a visually compelling way that hit the mark every time. The entire process was smooth, accommodating, and effortless.
Yocheved Belsky, Founder Clear Square Group & M-Squared Learning
Marketing That Makes Your Business Reliable
No matter when you take the leap into marketing your business properly, it will feel overwhelming—but the earlier you get started, the sooner you’ll feel comfortable with the process. Marketing doesn’t have to be the daunting, complex task it’s often made out to be.
